Dorothy is a new breed of partnership agency that uses the power of earned to connect the dots between brands, creators, platforms and causes.
BRAND
FILM
We bridge the gap between sponsorship and PR, creating naturally talkable, high-impact collaborations - no fluff, no fuss, just faster attention with built-in earned.
We call it impact without the overheads.
What do we do…
Traditional PR agencies don’t own partnerships. Sponsorship firms don’t think in stories. But brands need both to create long lasting impact and cultural storytelling.
We identify what people are already talking about on social media and in forums and combine with consumption data to identify what is gaining traction organically and then map and align with brands and platforms.
Why do we do it…
Big cheque sponsorships are great. But brands without multi-million pound budgets and years to get them off the ground need something a little more nimble.
BUILT FOR BRAVE BRANDS
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WE CONNECT THE DOTS
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BUILT FOR BRAVE BRANDS • WE CONNECT THE DOTS •
Whether the goal is audience growth, brand repositioning, cultural relevance or increased visibility, Dorothy offers a proven shortcut to impact.
End-to-end services include:
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Tailored to meet brief and KPIs
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Playing cupid. Identifying the strongest brand matches based on audience and objectives
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Add Text WIP
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Creating a balanced value exchange, identifying mutually beneficial cost savings and cementing the foundations of a strong partnership
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Full service team with expertise across all channels
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Partnerships should drive business as well as brand results. Our enhanced impact score. Helping clients access not just output, but long-term brand value.
Case Studies
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Oreo Launches Most Unexpected Twist Yet
OREO & CHICKEN SHOP
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High Flying Hounds
VIRGIN ATLANTIC & GUIDE DOGS
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Bringing BSL to the Beautiful Game
CADBURY FINGERS & CHELSEA FC
Contact Us
Whether you're looking to expand your reach, reframe your relevance, or simply tell a new kind of story - Dorothy is here to help you find the right partners and make the magic happen.
natalie.neave@dorothy.com
07803000761